Time and date: April 27th, 2026 @ ~10:20am Location: Wisconsin, I-41 North This just happened, maybe 10 minutes ago from me writing this. On the way home from a doctor's appointment in West Bend, taking the I-41 North, near the exit to College Avenue, me and my roommate, who was driving at the time, saw a very thick, white "cloud" looking thing appear to the side of a truck in front and in a lane to the right of us. We both thought it might've been a small oil fire, as it burns white, but there wasn't any smell of oil burning, and the smoke, if it was indeed smoke, didn't stick around whatsoever. It lasted maybe a single second, but I saw it bloom upwards, kind of in between aovie style explosion and a mushroom cloud. It was solid white, though my roommate said it was maybe very light blue, 3 or 4 feet wide at the widest part, maybe 4 feet tall at the tallest, and around the edges was very whispy. It was very soft looking, not at all uniform in shape, other than how seemingly dense it looked. What's strange is it was seemingly moving with traffic, not being moved by it, like it had mass. It appeared and disappeared instantly as well, no dissipation or slow build up, just there and gone, almost blink and you miss it. Apologies if this isn't the correct subreddit, or if this doesn't constitute the sighting flair, but if anyone could have any insight as to what this was, supernatural or otherwise, that would be a great help! submitted by /u/GrowlyGwen [link] [comments]